Mass Media Effects on People - 2404 Words

DEVC 202 TMA No. 2 Maria Victoria Cruz 4 August 2011 1 Maria Victoria Cruz Table of Contents Introduction Background 3 Survey Parameters 4 Survey Findings †¢ †¢ †¢ †¢ Most Influential Form of Media Top Mass Media in the Philippines (Positive and Negative Effects) Top Mass Media in Singapore (Positive and Negative Effects) Rate of Mass Media Effect 5-13 Survey Information 14-15 Survey Questionnaire (Appendix I) 16 References 17 2 Maria Victoria Cruz Mass Media Effects on People Introduction We have now entered the information age, where mass media Influence has grown exponentially. It started with the printed page more than 500 years ago; after that, media have evolved in delivering more information and entertainment. We†¦show more content†¦The following are the positive and negative effects of television as identified by the survey respondents from the Philippines: Positive Effects: †¢ Entertaining and Educational People are more exposed to a broad range of ideas, knowledge, facts and other information from all kinds of people all over the world because of the wide range of programs available. For example, more people are becoming 6 Maria Victoria Cruz more aware of environmental issues such as global warming because of TV programs that are shown which discuss these issues in fair amount of detail. It helps promote social growth and critical thinking. There is great potential for spurring learning and development. †¢ Profitable The television industry at present is highly commercialized. It has become a great source of income or profit, power and prestige for a lot of people. The Walt Disney Company, for example, has evolved into a huge global entertainment company not restricted simply to media but also having its own studios and theme parks. †¢ Promotes Public Awareness The television’s wide reach means that many people see this form of media as an effective vehicle in providing the public current news and events, both domestic and international. Quick dissemination of information especially concerning public safety. Examples are: earthquakes, tsunamis, disease outbreak, etc. With Japan’s recent earthquake, Japanese television channels, mobile phone networks andShow MoreRelatedMass Media Influence On People s Ideas About Society936 Words   |  4 PagesNovember 13, 2015 Mass Media Influence in Shaping People’s Ideas about Society The most important goal for mass media is to make high revenues. To make this goal real and earn that money mass media maker or producer put effective working plans. 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